Want $500K For inventing a cookie flavor?
Have you got the “white stuff” to develop the next Oreo? Well, in this case, it doesn’t even need to be white, as Nabisco are letting you decide the next Oreo.
It doesn’t need to be anything like the sweet creme filling sandwiched between two chocolate cookies that you’ve come to love, which has made Oreos one of the country’s favorite cookies (until the Canna-Oreo is released, that is).
Yes, the company that makes Oreos has opened the floor to the biggest of cookie fans, with a contest called #MyOreoCreation, which could see you – yes, you – choose the next flavor of Oreo. Not just that, but you could also win a $500,000 prize, too.
Best of all, the rules are quite simple, too. All you need to do is propose an Oreo cookie idea, which can be done on either Oreo’s online contest hub (where you’ll need to register an email address), or on Twitter or Instagram.
For the social media posts, you have to use the hashtags #MyOreoCreation and #Contest as a response to a post by Oreo. And there is also an option to enter via text (to the number 59526).
The three finalists will get $25,000 each, along with seeing their flavor creation hit store shelves nationwide, in May 2018. The grand prize winner, who will get the half-million, will be determined by the highest number of fan votes. Then, Oreo will move the winning flavor into mass production, which is when the winner will be able to see their creation in stores and pantries.
But don’t despair if you don’t win, as Oreo have said they will surprise a small number of fans across the country by delivering real-life samples of the flavor they submitted – but wasn’t chosen – via a small Wonder Vault robot.