A Canadian medical cannabis company has a hit on its hands. Coast to Coast started unlicensed operations earlier this year., but it only started getting viral attention after launching preorders for their cannabis calendar, which includes actual cannabis. The company is taking advantage of a legal gray area during Canada’s transition from medical-only cannabis to full legalization.
The marijuana advent calendar has three versions: one with 24 small boxes including 26 grams of bud, one with 24 edibles, and one with a mix of 12 edibles and 14 grams of flowers. The calendars range in cost from $200 to $230.
The company sold the first 150 calendars very quickly, with 300 more orders ready for processing and a wait list containing 1,500 people. “We didn’t expect it to be so popular,” said Coast to Coast owner Lorilee Fedler. “We just wanted something fun and different for adults.” Read the full story here.