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HERB helps like-minded people connect and collectively enjoy the awe-inspiring potential of cannabis. With every article, we have the opportunity to enhance community knowledge, shift consciousness, and inspire. Creating the world’s best cannabis content is what we craft. To take the lead in the cannabis space, we live by several guiding principles and establish quarterly goals.

HERB content values

HERB provides entertaining, resourceful, and beneficial content to our readers. To maintain quality and achieve excellence, we have identified a few core content values. Here are five key principles to keep in mind:

  • Helpfulness: readers should walk away improved knowledge and understanding
  • Approachability: write every piece as if you were talking to a close friend
  • Integrity: take pride in your talent and let your work product shine
  • Precision: write clearly and offer detailed arguments
  • Accuracy: present factual and reliable information

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