About the Role
Herb is seeking a driven Sales Development Representative (Contractor) with a hunter mentality to join our growing sales team. This is a fully remote contractor position for someone who thrives on prospecting, building a pipeline, and opening doors with new accounts. If you’re energized by the chase and live for that first conversation with a prospect, this role is for you.
What You'll Do
- Hunt relentlessly for new business with cannabis brands and dispensaries through outbound prospecting (cold calling, email, social selling)
- Own top-of-funnel by identifying and qualifying high-potential prospects in the cannabis industry
- Generate qualified meetings and pipeline for Account Executives through personalized, multi-touch campaigns
- Research prospect pain points around marketing, visibility, and regulatory challenges in cannabis
- Consistently exceed monthly quotas for qualified meetings and pipeline generated
- Maintain accurate activity tracking in HubSpot
- Stay informed on cannabis industry trends to have credible conversations with prospects
What We’re Looking For
Required
- 2-3 years of SDR or outbound sales experience with proven quota attainment
- Hunter DNA – self-motivated, competitive, and driven by results
- Strong communication and qualification skills
- Comfortable with high-volume outbound activity and rejection
- Experience with HubSpot and modern sales tools (LinkedIn Sales Navigator, sales engagement platforms)
- Ability to work independently in a remote environment
Preferred
- Agency experience (media, advertising, marketing services, or SaaS)
- Interest in cannabis, CBD, or wellness industries - Experience with ABM strategies
- Understanding of cannabis business challenges (compliance, marketing restrictions)
Compensation & Structure
- This is a contractor role with:
- $50K CAD base compensation
- On-Target Earnings (OTE) of $75K-$90K CAD, based on performance and commission structure
Compensation structure details will be shared during the interview process.
Why Join Herb
- Fully remote – work from anywhere
- Be part of a rapidly growing industry at a pivotal moment
- Work with innovative cannabis brands and dispensaries
Our Culture
We’re looking for someone who brings energy, creativity, and grit. You should thrive with autonomy, love experimenting with new approaches, and own your numbers. If you get excited about building from scratch and picking up the phone, let’s talk.
To Apply
Send us your resume and a short note on why you’re the right fit for this role to careers@herb.co.
Herb is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.