5 Famous Fashion Designers Who Smoke Weed

• Cannabis as modern luxury – Visibility from Rihanna reframes the plant from taboo to taste, normalizing blunt-in-hand imagery within high fashion.
• Designers shaping the ritual – Brett Heyman’s Edie Parker treats cannabis objects like jewelry—pastel, display-worthy, and built for daily use.
• Minimalist tools, precise dosing – Scott Campbell’s Beboe elevates the experience with elegant forms designed for control, not shock value.
• Lifestyle made explicit – Kendall + Kylie’s co-designer, Kendall Jenner, openly acknowledges use, collapsing off-duty reality into marketable style codes.
• Product culture – YEEZY shows how Ye’s on-record use sits inside a broader aesthetic that turned subculture cues into mass luxury.

What began as counterculture iconography now reads as modern luxury language. Visibility (Rihanna), design-forward objects (Edie Parker), and refined rituals (Beboe) helped recast cannabis from taboo to taste—while Kendall + Kylie and YEEZY fold it into everyday style codes.

Designers tap cannabis across aesthetics (subtle motifs, palettes), objects (elevated accessories), brand ritual (how products are used/displayed), and social stance. Edie Parker’s chic paraphernalia, Beboe’s minimalist tools, Rihanna’s lived-in visibility, and YEEZY’s culture-shaping show the range.

Beyond imagery, some designers explore plant-adjacent materials like hemp for lower-impact choices and natural texture. The throughline is intent: make pieces that sit comfortably beside luxury wardrobes—practical, beautiful, and built for daily ritual—rather than novelty. If you want figures here, I can add sourced stats.

While not yet launched, Rihanna’s 2022 trademark filing for “Fenty Weed” signaled her intention to enter cannabis, another lane alongside beauty and luxury fashion. Her cultural sway is matched by a long public history of consumption; for years, she’s been photographed lighting up, to the point that every day is 4/20 became a running media line. That visibility matters in fashion: Rihanna’s casual, glamorous, blunt-in-hand moments reframed cannabis from taboo to accessory, the same way she normalized inclusive shade ranges in cosmetics. If and when “Fenty Weed” materializes, expect the same high-low fluency—premium products, design-forward merch, and fashion-adjacent drops that fold weed seamlessly into her world.

Brett Heyman parlayed her accessories pedigree into Flower by Edie Parker, building pieces that treat cannabis “like any other consumer product that sparks joy.” Crucially, Heyman has spoken about personally using the plant for wellness, a perspective that informed her pastel gram jars and glass pipes. In a candid Gossamer interview, she even frames “smoking just for the fun of it,” which makes her design ethos feel lived-in rather than performative. The result: cannabis objects that behave like fashion accessories, designed to be left out, admired, and used with intent—elevating paraphernalia to objets that fit right beside acrylic clutches and tongue-in-cheek minaudières.

Tattoo artist–designer Scott Campbell co-founded Beboe to serve discerning adults who prefer elegant, mild, precisely dosed products. His affinity isn’t abstract; as he’s put it, “weed has been in my life” since childhood, and he designed for his own needs first, then for a clientele that values control and aesthetics over bravado. That intimacy with the plant shows in Beboe’s rose-gold pens and confectionery pastilles, often dubbed the “Hermès of Marijuana,” which sidestep clichés for gallery-worthy minimalism. Campbell’s art-world eye helped recode weed for the same consumers who obsess over tailoring, leather finishing, and packaging weight.

A runway mainstay who also co-designs the Kendall + Kylie line, Jenner has been candid about her personal cannabis use, telling Kate Hudson on a podcast that she admits she’s a stoner. That on-record admission matters for fashion because it collapses the distance between off-duty reality and commercial image: the same relaxed, West Coast minimalism that defines her capsule collabs also frames cannabis as an ordinary lifestyle choice rather than a provocation. In practice, she’s part of the cohort that turned weed from taboo into texture—something that can sit next to luxury denim, elevated basics, and limited-drop merch without feeling gimmicky.

Whatever you think of Ye’s volatility, his role as a designer is uncontested—and so is an on-record admission of cannabis use. At his first presidential rally, he said he’d smoked marijuana the day before, even tying legalization to criminal-justice reform. In fashion terms, the YEEZY universe reshaped sneakers, silhouettes, and supply-chain hype; recognizing his cannabis use reinforces how deeply weed sits inside contemporary creative life, not just hip-hop lore. The result is a brand language where subculture cues meet mass adoption—precisely the terrain where cannabis normalization thrives.

Many designers frame cannabis as a controlled creative ritual—not a party prop. Think Rihanna’s unapologetic visibility, Brett Heyman’s wellness-forward candor, and Scott Campbell designing mild, precise doses. Used intentionally, it’s about mood and flow, not excess; newcomers often start by skimming Herb strain guides.

Cannabis and fashion intersect most visibly in hubs like Los Angeles and New York, where designers launch capsules, accessories, and events. Follow drops from Rihanna, Edie Parker, and Beboe to see how the culture shows up locally and in real product—then explore scenes via Herb city directory.

Cannabis tie-ins open design lanes—elevated accessories, limited capsules, and lifestyle objects. Edie Parker’s flower line and Beboe’s minimalist gear show how aesthetics (not shock value) create premium demand that fits seamlessly beside core collections.

Hollywood often treats cannabis as confession; designers translate it into product and aesthetics. That’s why a Rihanna blunt can normalize a whole vibe, while design-first brands fold the plant into materials, packaging, and everyday ritual.

Beyond obvious leaf prints, contemporary cannabis fashion leans subtle: refined hardware, botanical palettes, and objects designed to live on the coffee table. Edie Parker’s design-forward accessories and Beboe’s clean forms set that luxury tone; shoppers often compare pieces alongside Herb product reviews.

What began as counterculture iconography is now runway-adjacent language. From Rihanna’s visibility to Edie Parker and Beboe’s craft, designers helped shift cannabis from a taboo motif to a legitimate design element that reads sophisticated, not kitsch.

Track drops and appearances from Rihanna, Edie Parker, Beboe, Kendall + Kylie, and YEEZY. Follow brand lookbooks and socials to see how cannabis influences show up in fabrics, accessories, and the everyday rituals designers build around their work.

From this list: Rihanna (high-visibility use and “Fenty Weed” intent), Brett Heyman (Edie Parker) (Flower by Edie Parker accessories), Scott Campbell (Beboe) (design-led cannabis products), Kendall Jenner (on-record admission; Kendall + Kylie), and Ye (YEEZY; on-record admission).

Some do, and in this article, they frame it as intentional and controlled—more about mood and focus than excess. The examples here (Rihanna’s visibility, Heyman’s wellness framing, Campbell’s precise dosing) reflect ritualized, design-forward use.

It shows up as aesthetics and product: display-worthy accessories (Edie Parker), minimalist tools (Beboe), and lifestyle signaling that normalizes the plant (Rihanna, Kendall). With YEEZY, it sits inside a broader culture-to-product ecosystem.

Yes—Edie Parker builds chic cannabis accessories meant to live beside luxury wardrobes, and Beboe emphasizes elegant, precisely dosed objects. Rihanna’s public persona and trademark intent suggest future brand-level integrations.

Hollywood often treats cannabis as a personal confession; these designers translate it into aesthetics, objects, and everyday ritual. The focus is less on shock value and more on how the plant coheres with brand identity and luxury lifestyle.