Will Women Dominate the Weed Industry?

In 2015, thirty-six percent of “executive-level positions” in the cannabis industry were held by women in comparison to 23 percent in other industries.

a female owner of a marijuana dispensary in Portland Oregon poses with cannabis product

Owner of a marijuana dispensary in Portland, Oregon. (Photo by Heath Korvola/ Getty Images)

Despite being almost half of the workforce, women hold roughly 23 percent of senior roles in companies.

This is not even considering the 31 percent of companies that have no women in senior roles at all. But the marijuana industry is offering gender ratios that are a little different.

In 2015, 36 percent of “executive-level positions” in the cannabis industry were held by women, ranging from 63 percent of testing lab executives to 28 percent of the executives in the investment sector. This does not even take into account the level of female entrepreneurship in marijuana, with an ever-growing number of female-owned and – operated companies. Women are trailblazing in other parts of the cannabis sector too as master herbalists, cannabis attorneys, consultants, and more.

Despite the commonly masculine branding of marijuana operations— with women often appearing only as objects in weed centerfolds or product ads—most female cannapreneurs are optimistic that they’ll only become more influential. Jane West, a cannabis powerhouse with her own brand, tells Quartz that “the legal cannabis industry doesn’t have the entrenched patriarchal power structures that dominate most of professional life, and the sector is growing fast.”

Women Grow MJBizCon nobanner 1080x675 Will Women Dominate the Weed Industry?
Meet Women Grow’s 2015 Leadership (Photo courtesy of Women Grow)

Programs like Women Grow, a professional network that was founded by West and has spread to 45 cities, have emerged to help women find their place within the industry. Female cannapreneurs like Bonita “Bo” Money are also working to ensure that women of color—who have had more difficulty finding opportunities within cannabis than their white counterparts—are not left behind. “Every woman,” says West. “Should know there’s a place for [her] in the industry.”

December 03, 2017 — Last Updated December 20, 2019

The Latest

Sign up for our newsletter

Weed, Delivered.

Get 20% off premium weed and discover the latest products, news, and deals in cannabis.
December 03, 2017 — Last Updated December 20, 2019

Latest Articles

The Best Smell Proof Backpacks For Exploring With Weed

Read More

Stay up to date

Get the latest in cannabis straight to your inbox.
Cannabis For You, Near You


Made in Los Angeles and Toronto