Colorado has had a unique law since first legalizing recreational use that has perturbed many a cannabis tourists coming to the state. Out-ofstate customers could only purchase a quarter of the limit of local customers, but that has officially changed.

All customers treated equally

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Last week, Governor John Hickenlooper signed HB 1261 into law. The bill was a routine renewal of the marijuana regulations of the state, but included a perk that has many tourists, and local businesses overjoyed. The non-resident restriction of a quarter ounce purchase limit, compared to the local limit of a full ounce, has been removed from the books.

Colorado Cannabis Chamber of Commerce president Tyler Henson says that the change is going to be a great thing for everyone.

It’s good news because our state laws finally conform with our state constitution, because the constitution didn’t discriminate between in state and out of state. It’s also a big boost for industry, because now they don’t have to worry about a lot of the problems they’ve had with doing the math, especially around edibles and concentrates.

It’s made things much easier for the budtenders, and now that summertime tourists are coming here for all the outdoor activities, they’ll be able to experience a lot more of what Colorado cannabis has to offer.

The bulletin is out

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Colorado’s Marijuana Enforcement Division sent out a memo to all recreational shops in the state on Wednesday, letting them know the change was in place. Director Jim Burack wrote:

A statutory change resulting from the 2016 Legislative Session eliminated the quarter ounce purchase limitation for customers unable to provide identification showing Colorado residency. Sales transactions to Colorado residents and non-residents are now limited to one ounce. Regulations will be aligned with current statute during the 2016 Rulemaking Process.

The effect is immediate, meaning shops are already able to sell full ounces to non-residents.

Road trip anyone?

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While tourists will be jumping for joy, they aren’t the only ones. The change means that tourist sales, a sizeable portion of the total revenue of the industry, will be able to generate even more money. At least 4 times as much, if not more because of the increase in people willing to make the trip, if you stop to think about it.

That means more tax revenue for the state, more money for roads and schools, and more tourist dollars flowing into other businesses, including hotels, restaurants, and entertainment. The state has a lot of things going for it besides cannabis.

I don’t know about you, but I have only two words: Road Trip!

Are eased purchasing limits going to have a significant effect on revenues in the coming months? Could the industry actually go into shortage in the busiest season of the year this summer? Share your thoughts on social media or in the comments below.