What do you look for in a cannabis brand? Perhaps all you care about is their products, and rightly so.
Unfortunately, knowing if a brand’s products are worth purchasing takes some trial and error. That means you’ll have to spend hard-earned money on something you may not even like. This is a major downside to the cannabis industry, and we’ll help you avoid it.
Below, we’ve compiled a few tips to help you find worthwhile brands. Even if you’ve never tried their products, using these tips will make you more informed about who they are and what they have to offer. Keep reading to learn more about how to tell if a brand is worth trying.
A brand may claim they have the best products, but you might be better off hearing from someone who actually tried them. Better yet, you’ll know if their products are worth it by checking out a handful of reviews.
Personally speaking, I always head to Reddit for 100% unbiased reviews about certain brands and products. You can also check out physical reviews on YouTube and browse the comment section for more opinions.
The main takeaway is learning about the pros and cons of certain brands and products from people who’ve tried them. That way, you can save time and money by not purchasing from a brand with lacklustre goods. Unbiased reviews will help you learn about a brand’s true reputation.
If they don’t have a website, red flag. If they don’t have any social media pages, that’s another red flag. A brand that’s worth purchasing from will do everything in their power to market themselves in a way that’s educational, unique, and informative for consumers.
You don’t want some run-of-the-mill brand that doesn’t clarify who they are, what they stand for, and why they’re in business in the first place. The top-performing brands always provide information about themselves and their products. And that doesn’t always have to mean having an “About Us” section.
Take PAX, for example. The brand has a user-friendly website, busy social media pages, in-depth information about each device with pleasing visual aesthetics, and even comparison charts against their other devices to help you find your perfect fit.
You can get a pretty good idea of a brand based on their product packaging. If the product you’re purchasing claims to be high-quality, the packaging should be too.
A good brand will spend time and money to create visually pleasing, functional, and easy-to-use packaging. Furthermore, the package should also note the essentials about the product itself, like the cannabinoids used, terpene profile, etc.
If a brand’s packaging seems low quality, you can expect the same from their products.
Last but certainly not least is checking if a brand tests their products through third-party labs. In the legal market, it’s required that brands test their products for quality, purity, and safety.
However, you’d be surprised by the number of brands that conduct in-house lab testing. While this isn’t always a red flag, it does raise some concerns. For one thing, in-house lab testing means more room for biased results. Secondly, it means that people from the brand are analyzing their own products. That doesn’t sound right, does it?
The key is finding brands that use third-party labs to test their products. This ensures the results are never biased and always authentic.
Many cannabis consumers struggle to find cannabis brands that are worthwhile. Many brands sell low-quality products, even when their marketing says otherwise.
This is a major downside to the cannabis industry because consumers cannot sample products. Therefore, they must spend money to see if a brand or product is worth it. With the tips above, you’ll have no problem scoping out the cream of the crop.